Privacy policy

Privacy Policy

Last updated: 22 February 2026

This Privacy Policy describes how The MelaFemme Collective and MelaFemme Tresses (“we”, “us”, “our”) collect, use, and disclose your personal information when you visit or make a purchase from our Shopify store.


1️⃣ Business Information

The MelaFemme Collective / MelaFemme Tresses
Unit 159592
PO Box 6945
London
W1A 6US
United Kingdom

Email: info@themelafemmecollective.com

We operate as a UK sole trader business.


2️⃣ Personal Information We Collect

When you visit our site, Shopify automatically collects certain information about your device, including:

  • Web browser type

  • IP address

  • Time zone

  • Cookies installed on your device

When you make a purchase or attempt to make a purchase, we collect:

  • Name

  • Billing address

  • Shipping address

  • Email address

  • Phone number

  • Payment information

  • Order details

Payment information is processed securely via Shopify Payments or third-party payment providers. We do not store full card details.


3️⃣ How We Use Your Personal Information

We use your personal information to:

  • Process and fulfil orders

  • Arrange production and shipping

  • Communicate with you

  • Screen orders for potential fraud

  • Provide customer support

  • Comply with legal obligations

  • Send marketing communications (if you opt in)


4️⃣ Shopify & Third-Party Services

Our store is hosted on Shopify Inc. Shopify provides the e-commerce platform that allows us to sell our products.

Shopify stores your data securely and processes payments on our behalf.

We may also share necessary information with:

  • Payment processors (Shopify Payments, Stripe, PayPal)

  • Fulfilment partners and dropshipping suppliers

  • Shipping carriers

  • TikTok Shop

  • Meta (Facebook & Instagram)

We only share information required to fulfil your order or operate our business.

We do not sell or rent your personal data.


5️⃣ International Data Transfers

Because we use Shopify and international fulfilment partners, your information may be transferred outside the United Kingdom.

Where data is transferred internationally, we rely on appropriate safeguards in accordance with UK GDPR.


6️⃣ Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Keep items in your cart

  • Process checkout

  • Analyse website traffic

  • Support advertising and remarketing

  • Enable Shopify analytics, TikTok Pixel, and Meta Pixel

You can manage cookie preferences via your browser settings.


7️⃣ AI-Enhanced Product Imagery

Some product imagery may include AI-enhanced visuals or styled promotional photography. This does not affect how your personal data is collected or processed.


8️⃣ Data Retention

We retain your order information for our records unless and until you ask us to delete it, where legally permitted.


9️⃣ Your Rights (UK GDPR)

If you are a UK resident, you have the right to:

  • Access personal information we hold about you

  • Request correction

  • Request deletion

  • Object to processing

  • Withdraw marketing consent

To exercise your rights, contact us at:
info@themelafemmecollective.com


🔟 Changes

We may update this Privacy Policy from time to time. Changes will be posted on this page with the updated date.